WagerAxess
WagerAxess is...
An all-to-all (C2B, B2C, B2B, C2C)...
Inquiry-based trading platform for sports betting markets…
That seeks out best execution…
Allows for anonymity when desired…
Improves liquidity and price discovery...
Helps bookmakers (dealers) effectively manage risk...
Highlights…
INDUSTRY: Emerging sports betting industry in the U.S.
PRODUCT: Electronic Sports Trading Network (ESTN) is a scalable all-to-all platform (C2B, B2C, B2B, C2C).
CUSTOMERS: Bettors and bookmakers sourcing ‘best bet’ execution via open inquiry will improve liquidity and market efficiency.
Simple process: Customers (bettors or bookmakers) submit specific inquiry (market, amount) and counterparty (bookmakers and/or other bettors) will respond within a pre-established time limit if they want to participate.
Value proposition to bettors: Ability to source ‘best bet’ execution from multiple operators in one place; “one stop shopping” lessens search friction costs; firm prices eliminate bet approval delay; account money management in single place; option of anonymity; more competitive lines/odds and increase market liquidity.
Value proposition to bookmakers: Access to broader pool of bettors sourcing ‘best bet’ execution will increase handle; ability to utilize platform to manage risk more effectively by also sourcing ‘best bet’ execution from other bookmakers (or bettors); centralized KYC in hands of ESTN saves bookmaker time and money; option of anonymity.
Work in progress... DMs open on Twitter @astraffon or @wageraxess